Unbranded

Samantha Perez

Unbranded is a project that revolves around the concept that true fashion is not in the price tag, but within personal identity and style itself. Photos of real people who have crafted and created outfits that hold a sense of style and their own personal identity from thrift stores, challenges the idea that owning expensive and luxurious brands of clothing automatically equates to being fashionable. This series showcases a selection of outfits that truly showcase the personal aspects of each individual, and how they chose to style them, redirecting what fashion really means to its core, and ultimately proving to the world that thrift stores are just as capable as achieving looks that luxury brands do.

About The Artist

Samantha Perez

Samantha Perez, an artist from Mississauga, Ontario who loves to experiment with different genres of photography. she loves the timeless nature of photography and wants to capture fleeting moments as pieces of art while they are still around. at present, she loves capturing beauty and editorial images, as well as the precious moments at weddings and events. she strives to photograph people in a way where they see themselves as a beautiful artwork. this is often a different perspective for her subjects as she believes that people are their own worst critics, and oftentimes fail to see the special things about themselves.
"When I'm not behind the camera I'm traveling, reading, finding a new matcha spot, and rewatching Gilmore Girls for the 100th time. For me, my photography has always been about the people. Whether that's forming a connection and collaborating, or capturing your special moments. Just being part of something big and significant is everything I'm passionate about."

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